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Dedeman Hotels & Resorts International Signed an Agreement for Halk GYO's First Hotel Project

Dedeman Hotels & Resorts International Signed an Agreement for Halk GYO's First Hotel Project 26.09.2012

Dedeman Hotels & Resorts International rented the hotel at Levent for 10 years with the ongoing construction which is the most important asset of Halk GYO located in the heart of the business world.

Halk GYO considers Levent land for hotel project in its portfolio. Construction of the project is scheduled for completion in 24 months and it gains importance by being the first investment of Halk GYO in tourism sector. As the architecture and the location, the building will be one of the finest examples of city hotels in Mecidiyeköy-Maslak line and aims to meet the need for the “business hotel”. Dedeman Park Levent will take place under the umbrella of Dedeman Park, which is the second brand developed with business hotel concept by Dedeman Hotels & Resorts International. It is expected to host 670 thousand people at Dedeman Park Levent in 10 years. Dedeman Group signed a 10-year lease agreement with Halk GYO for a new hotel project.

The project is designed to be adapted to all new projects and standard in all Dedeman Park Hotels will be carried out by Halk GYO. Hotel building is expected to be completed in 24 months with 240 rooms. The building is leased as turnkey to Dedeman Hotels & Resorts is being built on 2791 square meters area. On the main artery of Mecidiyeköy-Maslak line with the most important business districts, with the location in the middle of the Buyukdere Street the connecting road of the Fatih Sultan Mehmet and Bosphorus bridges, Dedeman Park Levent, will provide a significant contribution to the business hotel management. Dedeman Park Levent will create employment to 60 people and it has Levent Tile Seljuk and Ottoman Miniature touch in its decoration. 24 m2 rooms, 700 m2 of floor space containing meeting rooms with various sizes and Restaurant / Cafe 's will take place in Dedeman Park Levent has 200 person capacity serving with "Traditional Dedeman Hospitality". All rooms are in accordance with the standards set for Dedeman Park hotels, air-conditioning, work desk, direct dial telephone, cable and wireless internet connection, tea and coffee, mini fridge, hair dryer, iron and ironing board, satellite and movie channels, a safety deposit box and good night guarantee will be presented. Dedeman Park Levent building is planned to be an eco-friendly, LEED (Leadership in Energy and Environmental Design) certification candidate. Criteria set by the Çevre Dostu Binalar Council, buildings with certificate carries the green building title. General Manager of Halk GYO Kazım Şimşek stated that they preferred Dedeman Hotels & Resorts International due to being Turkey’s first international hotel chain and explained their plans for the tourism sector “Our portfolio of current and future, especially the experience gained in Levent project will be transferred to future hotel development projects and throughout the growing tourism potential in İstanbul and Turkey will be used in the projects with the best way aiming to increase Halk GYO’s profitability. Especially some buildings in Halk GYO’s portfolio in İstanbul and their locations and rapidly increasing tourism potential of İstanbul offers important opportunities for investment and development”.

Dedeman Hotels & Resorts International CEO Tamer Yürükoğlu underlined the need for business hotels in İstanbul and said “As Dedeman Hotels & Resorts International, we continue our growth strategy by focusing on business hotels. Except for new projects overseas and other provinces in Turkey, we believe that especially Istanbul has the potential. Istanbul needs business hotels. As Dedeman Hotels & Resorts International, we evaluate the worth of İstanbul’s potential as European and Asian sides. After the ongoing construction of two hotels at the Asian side, now we signed an agreement with Halk GYO for a new hotel project with Dedeman Park concept. Dedeman Park Levent will serve with "Traditional Dedeman Hospitality" and will meet the needs of the region with the Location in the center of Istanbul's most important business centers”.

Halk Gyo founded in October 2010, aims becoming one of the pioneers of the sector with investments and projects...

Halk GYO aims to share its success with a wider shareholder base by performing initial public offering, increase the share in the sector, growth with new projects and aiming to develop profitability and efficiency. Levent Hotel Project is added to the ongoing "Reference Bakirkoy" Housing Project by Halk GYO which has regular rental income from 22 buildings and the lands Istanbul Financial Center and Eskişehir-Odunpazarı in its portfolio. Halk GYO finances its growth with the acquired rental income from real estate portfolio and evaluates the lands with different projects and diversifies its portfolio with residential, hotel and office projects. Halk GYO aims to associate investors to current and future potential profit and signes projects expected to bring higher income with its strong portfolio and important locations.

Well-established half-century past in the chain hotel industry

Dedeman Group began tourism activities in 1996 with the opening of Dedeman Ankara and continued investments with Dedeman İstanbul, Antalya, Kapadokya, Palandöken, Rize, Park Antalya, Diyarbakır, Silk Road Tashkent, Palandöken Ski Lodge, Konya, Şanlıurfa, Gaziantep, Zonguldak ve Dedeman Park Denizli Hotels. Dedeman Hotels & Resorts International signed into a new ground with the opening of Dedeman Park Denizli in April 2012, so that proud to be the first hotel chain developed the sub-brand. Currently, a total of 15 hotels domestic and at abroad, serving with "Traditional Dedeman Hospitality" Dedeman Hotels & Resorts International is one of the most established brands in the past and Turkey's most popular hotel chain. Almost 4000 rooms and over 7000 bed capacity specialist staff and extensive experience in the field of providing services to its guests.

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